Keeping us on the move
FM Conway delivers the infrastructure services to support, develop and maintain the UK’s vital transport networks, built environment and open spaces. Our brief was to review and build on its existing brand to help the company raise its industry profile.
FM Conway’s existing identity needed refreshing and there was a clear requirement to build synergy across its communications materials which, at the time, felt a little disparate. We were asked to rationalise the existing brand, develop a clear brand language and update the corporate guidelines.
We were also tasked with creating a quarterly magazine “Construct”, and its success led to us working on various other projects including employee newsletters, client reports and a new corporate brochure.
We’ve also supported FM Conway’s London Highways Academy of Excellence with the creation of an identity and website.